Why sell-out brand's new $2.70 item from Coles and Woolworths is flying off shelves: 'OMG I need this in my life'
- Twisties has unveiled new limited edition flavour Hot Chilli Honey
- The collaboration with Capilano is set to hit supermarket shelves June 29
- READ MORE: The $6.50 item from Coles and Woolworths that's flying off shelves: 'I’m fully obsessed'
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Supermarkets are preparing for a stampede after an iconic Aussie snack brand announced its surprising collaboration with a sell-out condiment.
Twisties has unveiled its latest limited edition flavour this week, in partnership with Capilano Hot Chilli Honey, and foodies are flooding social media with their excitement.
The highly-anticipated new flavour is hitting shelves from June 29, starting with IGA and independent grocers before landing in Coles and Woolworths.
Capilano Hot Chilli Honey caused a nationwide sellout last year after it became a key ingredient in a viral TikTok recipe. Not since the great hipster Sriracha surge of 2010 had a condiment caused such a frenzy.
The sweet and spicy accompaniment has remained popular after its initial sellout status, and now fans can enjoy the fiery flavour bomb inside a pack of Twisties.
Aussie snackers were quick to share their enthusiasm for the brand's latest limited edition flavour. 'The best collab,' one wrote.
'I need these in my life,' another said, while one simply called it the 'dream combo'.
Twisties has partnered with Capilano to create Twisties Hot Chilli Honey.
Bringing together the perfect balance of sweetness and spice with the snack's signature crunch, this limited-edition flavour is sure to fire up foodies.
Twisties has unveiled its latest limited edition flavour this week, in partnership with Capilano Hot Chilli Honey
The Twisties Hot Chilli Honey follows the popular Tangy Pickle flavour earlier this year, and the more divisive sweet Zooper Dooper Fairy Floss and Sour Blueberry releases.
Shoppers who got their hands on an early release of the new snack seemed to experience different flavour sensations based on their spice tolerance and palate.
One taste tester remarked on the sweetness: 'They have some honey flavour. They're like sweet and spicy at the same time,' they said. 'I was expecting cheese, but it's kind of sweet.'
Bringing together the perfect balance of sweetness and spice with the snack's signature crunch, this limited-edition flavour is sure to fire up foodies
Another was more taken with the fiery flavour profile, commenting that they 'can feel the spice. It's like three seconds after the bite, there's some heat.'
'They are good. I'm a fan,' they added.
Capilano's Hot Chilli Honey sent shoppers into a frenzy last year, after its inclusion in the viral 'Healthy Girl Bowl', a high protein dish combining roasted sweet potato, beef mince, avocado, cottage cheese and the sought-after honey.
Twisties says the new flavour leans into the growing 'swicy' trend, with a new study commissioned by Twisties finding that 37 per cent of Aussies declare they live for hot and spicy flavours, while 28 per cent are officially obsessed with the sweet-and-spicy combination.
Capilano's Hot Chilli Honey sent shoppers into a frenzy last year, selling out nationwide after its inclusion in the viral 'Healthy Girl Bowl' recipe on TikTok
'Following the fan-favourite success of Twisties Spicy Ramen, it was clear Australians weren't ready to dial down the heat. And what better way to answer the call than by partnering with Australia's iconic honey brand, Capilano, to create Twisties Hot Chilli Honey,' Twisties Marketing Manager Michelle Sonnleitner said.
'Bringing together the perfect balance of sweetness and spice that reflects the adventurous spirit we're seeing in both food culture and everyday connections.'
'Australians are embracing sweet-and-spicy flavours like never before, and Capilano Hot Chilli Honey has been a big part of that trend,' Capilano's Senior Brand Manager Skye Giles said.
'We're thrilled to partner with Twisties to bring this flavour combination to an iconic Australian snack.'
Twisties Hot Chilli Honey is landing in IGA and independent grocers on June 29, before a wider rollout to Coles and Woolworths in August.
To get your hands on a bag, click here.
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