Struggling with pigmentation? Harley Street dermatologist’s new serum claims to visibly fade dark spots in just 12 weeks 

Daily Mail journalists select and curate the products that feature on our site. If you make a purchase via links on this page we will earn commission - learn more

Those concerned by dark spots are going to want to have Harley Street doctor Dr Sam Bunting's new pigmentation serum on their radar. 

Lasting marks caused by sun damage, hormones, and inflammation are notoriously hard to get rid of, but a new product launch is proving remarkably effective. The new Dr Sam Bunting Flawless Brightly Pro serum is clinically proven to fade brown spots by up to 85 per cent in 12 weeks when use twice daily, and with summer on its way, now could be the perfect time to invest. 

Dr Sam's Flawless Brightly Pro serum, 30ml

Dr Sam’s Flawless Brightly Pro Serum is a breakthrough, single serum that supports skin through each of the key stages of pigmentation development.

Formulated with eight active ingredients, including 10 per cent azelaic acid to help calm inflammatory signalling, alongside arbutin, kojic dipalmitate, niacinamide and hexylresorcinol to regulate melanin production and reduce the transfer of pigment to the skin, it has seen an impressive 85 per cent fading of brown spots in 12 weeks in clinical trials. 

£64 Shop
When used twice daily for 12 weeks, the Dr Sam’s Flawless Brightly Pro Serum is clinically proven to fade brown spots by up to 85 per cent

When used twice daily for 12 weeks, the Dr Sam’s Flawless Brightly Pro Serum is clinically proven to fade brown spots by up to 85 per cent

If you're concerned with the look of stubborn dark spots, then you're not alone as pigmentation is one of the most common skin concerns affecting an estimated 50 per cent of all adults.

It develops over time with common daily triggers including UV exposure, inflammation, hormonal shifts and heat. However, with so many options for treatment on the market, it can make for overwhelming browsing for a prospective shopper. 

Instead of juggling multiple products for every stage of pigmentation, there’s now a smarter, all-in-one solution that does it all for you. Enter the Dr Sam’s Flawless Brightly Pro Serum. And wait until you hear the clinical reports. 

The Dr Sam’s Flawless Brightly Pro Serum is here to help you simplify your skincare routine, cut down your spend, and still see real, clinical results.

The result of two years of research, the Flawless Brightly Pro is the result of 23 formulation iterations from Dr Sam, founder of Dr. Sam Bunting and Associates clinic on Harley Street.

Formulated with eight active ingredients, the Flawless Brightly Pro is unlike a lot of pigmentation serums on the market. The multi-action serum is designed to target nine distinct checkpoints across the pigmentation pathway: from the earliest stages of melanin production, through to the enzyme that drives it, to the transfer of pigment into skin cells, and the rate at which those cells are cleared from the surface.

In short, this new serum helps to treat every stage simultaneously, so you just need the one product. If you've tried and failed with pigmentation products in the past, this could be the breakthrough your complexion needs. 

Dr Sam Bunting launches Flawless Brightly Pro, a multi-action serum designed to tackle all nine biological pathways to pigmentation

Dr Sam Bunting launches Flawless Brightly Pro, a multi-action serum designed to tackle all nine biological pathways to pigmentation

This is all thanks to the innovative new formula. After years of seeing patients in her Harley Street dermatology clinic who were frustrated by products that addressed one biological pathway while missing the other eight, Dr Sam Bunting decided to create her own.

'In clinic, I kept seeing the same scenario. A patient would try a product, see some improvement at the beginning, and then the treatment would plateau or the pigmentation returned. One step forward, two steps back. It's relentless, and it's demoralising.'

The serum helps to fade the appearance of three types of existing pigmentation (UV damage, post-acne pigmentation, hormonal pigmentation)

The serum helps to fade the appearance of three types of existing pigmentation (UV damage, post-acne pigmentation, hormonal pigmentation)

The result is the £64 Flawless Brightly Pro, which features a combination of 10 per cent azelaic acid, arbutin, kojic dipalmitate, niacinamide and hexylresorcinol to regulate melanin production and reduce the transfer of pigment to the skin.

Better still, the Bakuchiol supports healthy cell turnover and helps address cellular senescence, while barrier-supporting ingredients maintain overall skin balance too. 

In short, this is no typical pigmentation serum. A multi-action serum designed to tackle all nine biological pathways to pigmentation, this could finally be the answer you need to reduce the look of those stubborn brown spots, and in time for summer.